Our
platform.

The foundation is in place.

7 yearsPlatform development
to date

We’ve built an oral nicotine platform that brings together our formulations, HFA-152a propellant and metered spray hardware. It is the foundation behind Classic and Slim, and the basis for StepDose.

Inside the platform

It starts with
the formulation.

Developed as one system.

Our formulation and hardware work come together in a pressurized, metered oral spray system.

01HFA-152a

Propellant-driven spray

Our spray platform uses HFA-152a (1,1-difluoroethane), a propellant with about 90% lower 100-year global warming potential than HFA-134a.

GWP SOURCE (opens in a new tab)
02F(x)

Our formulations

We have developed our own formulations alongside the spray and device hardware. Together, they form the core of the HIYA platform.

Our formulation approach gives us flexibility across a range of flavour profiles, with a focus on capturing the authentic character of each flavour.

PATENT PENDING
03±

Metered valves

We use metered valves designed to release a defined volume of formulation with each complete actuation. This metering principle is also used in pharmaceutical metered-dose systems.

Why a spray?

Oral delivery.
A different interaction.

A different route

An oral spray format designed to work without heat, combustion or inhalation. Formulation and device design come together in a single spray interaction.

Metering built in

Each complete actuation is designed to release a defined volume of formulation. Paired with measured output per spray and a record of completed sprays, this provides a basis for tracking nicotine dispensed.

Nothing to chew, park or spit

A spray format, with no gum to chew or pouch or lozenge to hold in place. Portability and handling are central to the design of Classic, Slim and StepDose.

One platform.
Different expressions.

The foundation takes a physical form.

Classic and Slim are our two all-in-one formats. StepDose extends the platform into a reusable device and remains in development.